The Pendulum Has Swung Too Far

In the 70s, IT infrastructure topology was fully integrated, but closed. Customers liked the integrative nature of the systems, given its simplicity.  However, they didn’t appreciate the so called “vendor lock-in” that resulted from the proprietary operating systems.

In the 90s, the Open-Systems revolution gave rise to new market dynamics, whereby numerous vendors offer different, open, layers of the IT infrastructure stack: server, storage and networking. VMware’s debut early in the new century marked yet another step in the direction of openness and flexibility. However, in conjunction with a myriad of appliances that emerged during the past decade, the IT infrastructure has become too disintegrated.  Typical enterprises might now integrate almost 10 different products in order to deliver the functionality that they need: servers, server virtualization, primary storage,  network gear, backup deduplication appliances, WAN optimization appliances, Cloud gateway appliances, SSD arrays, SSD caching appliances, data protection appliances and/or applications, primary storage dedupe appliances, archive deduplication appliances, and more.

It appears that from a topology of “integrated but closed” we have shifted to one that is “open but disintegrated”.

The public cloud, as featured by Amazon or Google is a new topology. One that is fully integrated and open. However, this is only available to the Enterprise as an off-site service.  What is the corollary topology – integrated and open – that an end-user can deploy on-site?

We’ve seen all major vendors recently amalgamate legacy products into seemingly integrated bundles, under a common UI. Some vendors actually formed a joint-venture, in order to deliver this concoction. This is a strong indication that the end-users are in pain and wish for simplification through integration. However, history has taught us that transformations require a change of the underlying technology and architecture.  It is insufficient to bundle disjointed products that were not originally designed to be part of a cohesive whole.

3 years ago, SimpliVity was founded in order to pursue a humble mission: simplify IT, by developing a new IT infrastructure stack that is based on new data architecture.  This stack assimilates all functionality of today’s disintegrated IT infrastructure in a single platform, whose focal point is the VM and the VM administrator.  60 Engineering years and 10 patent applications later, OmniCube is the resulting product. It includes server, storage and networking resources, as well as numerous advanced functionality that otherwise requires up to 10 different products. A single administrator can now globally manage numerous OmniCube systems, anywhere, including on the public cloud, on a per VM basis. IT infrastructure can now be delivered in fully-assimilated cubes, at a fraction of the acquisition and operating costs relative to the incumbent topology.

Integrated and Open topology delivered to the end-user for on-site and off-site use.

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